Author: kaat

Thing is it doesn’t matter if you’re a trained creator/strategist or not. Basically it’s a million times easier to help clients unpick what’s keeping them stuck, or unhappy or frustrated and help them figure out what to do about it

Marketing includes any contact a person has with any part of your business. It is an ongoing process not a single event. When you look at it that way, marketing can sound pretty "big" and overwhelming. After all, every contact

A lot of businesses view social media as a “magic bullet”, and they expect overnight results. However, a lot of them fail to understand that it has to be used strategically and with realistic expectations, needs long haul planning, showing

Maybe you’ve promised yourself that you’re going to really make an effort in SEO this year. Perhaps you’ve not been giving your site the proper SEO love it deserves and over time your rankings have been going down. Or maybe

Here, you’ll find the latest Instagram secret hack → just a simple trick.

Wouldn’t it be nice if launching a new social media account for your business actually led to meaningful interactions with your prospective clients? Scroll down to see how to create a good account.

High value content is at the heart of any successful social media marketing campaign. To generate a constant stream of qualified leads online, your content has to be frequent, consistent and engaging. This can make it hard for small-to-medium sized

A business' brand is not just the stuff that goes into your external marketing, your ads and your direct mail and your radio spots and whatever else you put out there to try to attract new customers. Think about it

The reality is that you can't sell your brand if you don't know who you're selling it to. This is why creating a buyer persona is one of the first steps startup marketers need to take. How serious is the

Everyone cares so much about ranking in Google’s regular everyday search that they often overlook the significance of other forms of search. But surely standard search is so dominant that other types don’t really matter? One area of search that demands