Author: kaat

A great caption will stop a scroller in their tracks and the longer someone spends reading your aption and engaging with your post, the better your post will rank with the algorithm! Captions are a powerful tool that can be used

Growth hacking has become a regular topic among start-ups today as more and more companies seek the easiest route to exponential growth. It is no surprise that the term has spawned a wide range of myths from individuals who are

Strong captions and great hashtags are key to making your Instagram posts more successful. Sometimes, even the most clever among us struggle with Instagram caption ideas, though. Even if you have aced the visuals, words also matter, and there are a handful

Have you noticed how some brands seem to emerge out of nowhere and succeed overnight? What is their secret? What exactly have they done to get noticed and thrive?  Standing out in an oversaturated market can, by all means, be a

How do you know what design's impact is on the product you're building? Even if you could measure design, how do you identify what parts of the product experience are worth measuring in the first place? These are the types of

Startups fail. People fail. It's just a fact of life. Sometimes you fail for good reasons, sometimes you fail for bad reasons. The whole point is that you want to try again. And yes, if you try again, you may fail

In business, the biggest mistake is the assumption that if you’re “hustling” you should also expect fast results, which is not the case. The point is to push, push, and push more, always expecting growth and greater delivery from yourself.

One of the big red flags for customer churn is lack of engagement with your product and your company. Once your customers stop using your product and stop answering your calls, it's just a quick step for them to cut all

How to give constructive criticism to someone. Whether at work or in relationships, sharing and receiving feedback is part and parcel of improvement. If you have ideas on how someone can improve, don’t hold your ideas back, rather, share your criticism constructively. Of

Optimizing your website to generate leads is a no-brainer. But unfortunately, it's not as simple as throwing a "Click Here" button on your home page and watching the leads pour in. Instead, marketers and designers need to take a more strategic approach.